Amazon A+ content refers to listing’s product description of brand owners which allows them to tell their brand story with enhanced image and video content

• Comparison charts of competitors
• High-quality images
• HD videos                     

What does A+ content consist of

• Varied, multiple images of a product.
• Precise, informative and yet short introduction of the product.
• Clear and attractive list of bullet Points
• Concise Paragraph with clear, scannable headers
• A section called” What’s in the box” which list all the product’s components so that the buyer is aware of what he and she is buying.
• Apart from the above, other elements include 360 Degree product views, matrix, and videos for cross-selling the items within the product family.